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Marketing With Morse Code
2 January 2015 | by Code-is-not-dead prognosticators and hand-wringers will be happy to hear Asus is touting a new smartphone camera feature with Morse code. The smartphone feature has something to do with dual cameras and exceptional zoom capability but unfortunately appears to have no use of Morse code. But a tip of the hat to Asus marketing folks for using code!
3 Responses to “Marketing With Morse Code”
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Optical zoom?
I don’t get it.
I would guess, that is the feature. Most smartphones use digital zoom. Of course, optical zoom is superior, but pretty tough to cram into a smartphone.
It’s still a digital zoom but with dual cameras. There is some sort of advantage to have stereo optical sources, probably analogous to diversity receive antennas in the RF spectrum.